
Meikles & Dimes is a podcast dedicated to the simple, practical, and underappreciated. Monologue episodes cover science-based topics in decision-making, health, communication, negotiation, and performance psychology. Interview episodes, called Layer 2 episodes, include guests from business, academia, health care, journalism, engineering, and athletics.
Episodes

Monday Apr 28, 2025
Monday Apr 28, 2025
Bob Goodson is President and Founder of Quid, a Silicon Valley–based company whose AI models are used by a third of the Fortune 50. Before starting Quid, Bob was the first employee at Yelp, where he played a role in the genesis of the Like Button.
Bob is also a co-author of the new book Like, which tells the story of the origins of the Like Button in social media.
In this episode we discuss the following:
- The question Bob routinely asks himself: “What is the most important problem in my field and am I working on it?”
- It’s nearly impossible to make meaningful contributions to important fields from the outside. But by placing ourselves in the heat and discomfort of the furnace, we give ourselves the chance to do our most important work.
- By working on the most important problem in our field, we potentially give ourselves an advantage, because often there aren’t as many people working on that problem as we might think.
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